Proceedings of International Conference on Applied Innovation in IT  ·  2013/03/25  ·  Vol. 1  ·  Issue 1  ·  pp. 23–30
Best-Practice - Mobile Testing Viewing mobile usability studies with the example of an eyetracking study in the retail sector
Karsten Zischner
Today, usability testing in the development of software and systems is essential. A stationary usability lab offers many different possibilities in the evaluation of usability, but it reaches its limits in terms of flexibility and the experimental conditions. Mobile usability studies consider consciously outside influences, and these studies require a specially adapted approach to preparation, implementation and evaluation. Using the example of a mobile eye tracking study the difficulties and the opportunities of mobile testing are considered.
eyetracking mobile eyetracking mobile testing mobile usability usability user experience
References
  1. Sarodnik, F., Brau, H., Methoden der Usability Evaluation Wissenschaftliche Grundlagen und praktische Anwendung, 2.Auflage Bern: Verlag Hans Huber, 2011.
  2. Berghaus, N., Eye-Tracking im stationaeren Einzelhandel - Eine empirische Analyse der Wahrnehmung von Kunden am Point of Purchase, 1.Auflage Koeln: Josef Eul Verlag, 2005.
  3. Richter, M., Flueckinger, M., Usability Engineering kompakt – Benutzbare Software gezielt entwickeln, 2.Auflage Heidelberg: Spektrum Akademischer Verlag, 2010.
  4. Nielsen, J., Usability Engineering, London: AP Professional Ltd., 1993.
  5. Vrizi, R.A., Refining the test phase of usability evaluation: how many subjects is enough? Human Factors, 1992.
  6. DIN EN ISO 9241, Ergonomische Anforderungen fuer Buerotaetigkeiten mit Bildschirmgeraeten.,S.94. Berlin: Beuth Verlag, 1997.

Proceedings of the International Conference on Applied Innovations in IT by Anhalt University of Applied Sciences is licensed under CC BY-SA 4.0  ·  This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License

ICAIIT 2026
International Conference on Applied Innovation in IT
Navigation
Publisher
ISSN2199-8876
Location Anhalt University of Applied Sciences
Phone +49 (0) 3496 67 5611
Address Building 01, Room 425
Bernburger Str. 55
D-06366 Köthen, Germany
Open Access License

All works are licensed under the Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0), unless otherwise noted.

Published by ICAIIT in cooperation with Anhalt University of Applied Sciences.

© 2026 ICAIIT — International Conference on Applied Innovations in IT. Anhalt University of Applied Sciences, Köthen, Germany.
Visitors: site traffic counter